Mobility: Low CO2 emissions through long-term fleet strategy

We maintain close personal contact with our business partners, suppliers, customers and colleagues. So although we use innovative means of commu­ni­ca­tions, business travel is indis­pensable. However, it does give rise to CO₂ emissions. Our long-term fleet strategy serves to gradually minimise these CO₂ emissions by progres­sively switching our fleet to fuel-efficient and electric vehicles. In 2014, we received the German Environ­mental Aid (DU) “Green Card for Credible Eco-consciousness” for this – for the third consec­utive time.

As part of our company-wide fleet strategy, we have set CO₂ emission limits for newly purchased vehicles. They take their cue from the maximum values the EU prescribes for new cars. By 2020, we will gradually reduce the average CO₂ emissions of our company cars to 95 g CO₂/km in accor­dance with EU require­ments. Our fleet strategy’s require­ments apply to Tchibo in Germany as well as to our national subsidiaries. To meet these require­ments, we take the following actions:

  • For vehicles with combustion engines, we buy the most energy- and resource-efficient models of a given series.
  • If the usage require­ments for the vehicle permit, we buy hybrid and electric vehicles.
  • We give our execu­tives incen­tives to use more eco-friendly models.

The incentive system for our execu­tives is based on graded subsidies for leased vehicles for both business and private use. Specif­i­cally, in 2014 the following gradation applied: the most fuel-efficient models with values below 110 g CO₂/km and electric vehicles receive the highest subsidy; for models with values between 110 to 125 or 125-140 g CO₂/km it is reduced in two steps. We also offer bigger, family-friendly vehicles for employees with three or more children. For these vehicles slightly increased CO₂ limits apply as an exemption to the rules.